Benjamin Groff - Insider Secrets To Songwriting Insider Secrets to Songwriting,
Music Publishing, Mindset and
Artistic Marketing.
Insider Secrets to Songwriting, Music Publishing,
Mindset and Artistic Marketing.
Online Course: Insider Secrets to Hit Songwriting Online Course: Release Blueprint Music Marketing
Insider Secrets to Songwriting, Music Publishing, Mindset and Artistic Marketing.

Creative Mindset

Forget Skills! Your Path to Success = Mindset, Belief and Identity with Nick Cownie

Forget Skills! Your path to success = Mindset, Belief and Identiy with Nick Cownie
What’s the most important thing you should be focusing on - when it comes to your career? Hmm - you might be shocked and surprised after reading this post. “That’s riiiighhtt,” as Milton Erickson once frequently said (note - that’s some foreshadowing coming). So, yeah, I’ll go out on a limb that this post might be one of the most important ... CONTINUE READING

Your New Release Tanked - Now What?! (aka 5 Must Have Mindset Pieces for Success)

What to do when your new release tanks
So, you just released your new music - and now it’s a few days, a week, a month, 3 months later. You've been checking your stats every day - monitoring the streams for your single, EP, album, etc. And now - low and behold - you can’t avoid the truth. Your new release has tanked. ... CONTINUE READING

10 Reasons Why Music Sucks So Hard Right Now

Why Music Sucks So Hard Right Now
I’ve been in the music business for over 25 years, mostly as a music publisher. I’ve dedicated my life to the pursuit of amazing music. So with that intro and context in mind, the question of the day - which you might be wondering as well is… Why does music suck so hard right now? And for your poignant question, I’ve got 10 answers for you below ... CONTINUE READING

Why Music Is So Great Right Now & Why It’s Best Time to be an Artist

Why Music Is So Great Right Now & Why It's Best Time Ever To Be An Artist
Is today’s music the best music ever being made? Well, to personally answer that question I also have a reaction post to this one called “Why Music Sucks So Hard Right Now.” But that’s not what we’re here for. We want to know how and why music is so great – right now … at this moment. And also, why it’s the best time ever, in recorded history – to be a music artist ... CONTINUE READING

Using Your Music Publisher As A Hit Song GPS Navigator

What If You Had A Road Map To Making Hit Songs? AKA Using Your Publisher As A Hit Song GPS Navigator
An exciting idea I’ve experimented with lately, has yielded immediate, great results and momentum. Wanna know what it is? Fact: I’ve been dialoguing a lot more with writers on my roster, regarding the topic of sharing early “songs in development.” The idea is to be an early soundboard for songs in progress, and lend some thoughts and feedback. These “listening hangs” ... CONTINUE READING

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