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The Guard Label/Music FilterThe Guard Label/Music Filter
Brill Building Modern CopyrightsBrill Building Modern Copyrights
Benjamin
Groff
Insider Secrets to Songwriting,
Music Publishing, Mindset and
Artistic Marketing.
Insider Secrets to Songwriting, Music Publishing,
Mindset and Artistic Marketing.
Insider Secrets to Songwriting, Music Publishing, Mindset and Artistic Marketing.

Latest Posts

Writer #1: I want to write with Katy Perry. Writer #2: I want to write with Katy Perry too. Writer #135: Hey, can you get me a co-write with Katy Perry?! Now, you could interchange Katy Perry with any key top artist: Drake, Beyonce, Taylor, Kendrick, Halsey, The Chainsmokers, etc. The thing is, even if you’re a professional songwriter you’re probably writer number #87 on the list of potential writing candidates and often anyone outside of the artist’s Top 10 ... CONTINUE READING

Hey there you night owl, yes, you. You’re probably reading this post sometime after midnight which isn’t much of a surprise since you’re the type of species that tends to be more of a night dweller -- and hey, most highly intelligent people are known for burning through the midnight oil, so I get it. ​​​​And you know … after so many years of doing the “grind,” you know, that part of your career where you’re making it all happen, going for it ... CONTINUE READING

I noticed something today going through my Soundcloud feed. As many of you know I have an endeavor I’ve been working on for years called www.WeAreTheGuard.com, where the sole mission has been to filter the internet for the best new music on a daily basis. As part of this process, I’ve maxed out my Soundcloud account and follow 2,000 profiles (artists, blogs, labels, influencers), follow another 4,000 on YouTube... CONTINUE READING

It’s funny. So many times over the years I’ve heard people talking about the “secret songwriting formulae,” or how they can discover the “holy grail equation of hits,” etc. Most people, especially those who are purists would say, “Good Luck! Such a formula certainly does not exist...because, if it did then someone would be making hits all the time.” Oh wait...You mean “someone” like Max Martin, Mike Will, Ryan Tedder, MIchael Jackson, Ed Sheeran, Diane Warren, Babyface, Adele, Stevie Wonder, Elton John / Bernie Taupin, Lennon / McCartney...you get the idea.... CONTINUE READING

**WARNING**: The 1st half of this post is a rant from a really REALLY jaded person in the music business. Do not try this at home. Please consult with your financial and/or health advisor before continuing. My friends who know me, often think twice before inviting me out to see a live show. Because they know that paradoxically, as much as I’m all about music, I usually hate going out to shows...98% of the time. To me, it’s one of the most boring things to do. And when you have Netflix... CONTINUE READING

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SIGNINGS

Fortunately, my favorite writers and artists are those I've been able to sign and work with over the years.
Ryan Tedder
Grimes
The Lumineers
Sophie
Ariel Pink
Kelly Clarkson
Greg Kurstin
Tiesto

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